Venturepax Review

In brilliant eloquence, Nick Bilton, in I live in the Future and This is how it Works, references the power of communities to “go way beyond geography.” A person’s own understanding of who they are can represent different and imagined communities. For example, a single person can consider themselves part of a nation, a state, a city, a neighborhood, team and more. Some of these “are connected and overlap, but most don’t, and they are all dynamic, subject to influence by other communities…”

Venturepax.com, a burgeoning social network founded in Cincinnati, OH seeks to create a community of users who are interested in one thing: getting outside. While there are many sub categories of users who will be encouraged and enticed to join Venturepax, such as rock climbers, runner, kayakers, mountain bikers and snowboarders, the community is based around the central love of being outside. Recent developments in technology have made the creation of communities like Venturepax, possible. Despite not being able to know or communicate with every other member of the Venturepax community, members can feel connected and bound to each other through their imagined community which Bilton describes in his book.

Aside from providing an imagined community, where members share information about outdoor activities in their specific geographical communities in an on-line way, Venturepax serves as a platform for initiating a social change. For many being an outdoor enthusiast means having easy access world class outdoor venues such as the Arizona’s Grand Canyon or The North Face in California. Venturepax aims to raise awareness among geographical communities about the many outdoor activities that are available to people all over the country. For example, not many know that Cincinnati is home the largest municipal park in the country, Mt. Airy Forest. Mt. Airy Forest, with more than 1,461 acres and more than 15 miles of trails is nearly three times as large as the second largest municipal park in the nation, New York’s Central park. There is a lot of exploring to be done and Venturepax provides a way for people to find out what they can do in their own cities.

Finally, Venturepax acts as a filter for information. Venturepax essentially provides the community verified information about excellent venues for outdoor exploration. By utilizing a “find and share” concept to add new content to the database of Destinations and Ventures, Venturepax always has the inside scoop about the nest places to engage in exciting outdoor activities. It is very easy for a new user or experienced member to click “Find Activity” to locate the nearest place to go on an afternoon canoe trip.

Considering all of these benefits of Venturepax, it is evident that the network can be very valuable. The major factor in whether Venturepax can survive in the fast-paced user driven start-up world is usability. If User have a positive experience on the site and the mission can be effectively communicated, Venturepax will undoubtedly achieve their mission of helping people find and share information about ways to experience the great outdoors.

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